Call: 01270 501 501
Office Signs | Complete Office Signage
Offices are all around, in city centres, high rise buildings and purpose-built blocks, but also in other less conspicuous locations like above shops, in old, converted buildings and sometimes even in rented out farms, barns or outbuildings. Whatever your business or industry, office signage is a must for raising brand awareness, driving sales and allowing customers and clients to locate your premises easily.
Office signs provide continuous advertising for your business once they are mounted, and work for you 24 hours a day, 7 days a week, 365 days a year. We offer a full complement of office signs, ranging from window graphics (including digital prints and window manifestations), standoff signs and reception signs to large, high-quality branded company signs for the fascia of your business premises. With internal and external options your premises can stand out from the crowd no matter where it is located.
Building Signs
Our corporate signage includes post and totem signs, perspex, flat cut and 3D signs as well as wide variety of bespoke, illuminated signs. Our talented and hardworking team will work with you to find the perfect sign solutions for your business. Building signs are usually mounted on the face of a building to denote your location and stand out amongst the crowd. However, in a complex where there are multiple offices or businesses located, having a post or totem pole outside with the business name on can be helpful for people to find the business. For the most effectiveness, they should then be coupled with directional signage once inside in the form of tray signs mounted on walls or outside the specific location.
Why is Office Signage Important?
Your business is not just a logo, but a whole experience that informs how a customer feels about your brand, whether they’re conscious of it or not. It can mean the difference between customers remembering your brand or not and can dictate whether they decide to do business with you or not. Your branding should permeate everything you do – from your website to magazine and newspaper ads, TV spots, billboards – and your office signs.
Surveys commissioned by FedEx Office and the Economic Center, University of Cincinnati in the USA measured the importance of signage and its impact on consumers as they decide whether to visit your place of business, make a purchase as well as the impact on business owners in different industries.
They discovered that:
- Nearly 76% of consumers (8 in 10) said they had entered a store or business they had never visited before based simply on its signs. (FedEx)
- Nearly 75% indicated that they had told others about a business simply based on its signage. (FedEx)
- About 68% of consumers believe that a business’ signage reflects the quality of its products or services. (FedEx)
- About 67% of the consumers surveyed said they had purchased a product or service because a sign caught their eye. (FedEx)
- Nearly 60% of consumers said that the absence of signs deters them from entering a store or business. (FedEx)
- Roughly 60% of businesses reported that changing the design or enhancing the visibility of their signage had a positive impact on sales, number of transactions and profits, with an average increase of about 10%. (UC)
- Over 50% of survey respondents indicated that poor signage (e.g., poor quality, misspelled words) deters them from entering a place of business. (FedEx)
- 38% of large companies with multiple locations identified branding/image as the most important purpose of effective signage, while small firms and single establishments perceived signs to be most important for making their business stand out and for helping customers find their location. (UC)
- Legibility was chosen by both consumers and businesses as the most important characteristic of signs. (UC)
38% of large companies with multiple locations identified branding/image as the most important purpose of effective signage, while small firms and single establishments perceived signs to be most important for making their business stand out and for helping customers find their location. (UC)
Legibility was chosen by both consumers and businesses as the most important characteristic of signs. (UC)
The Only Office Sign Company You’ll Need
So, from simple reception plaques to breath-taking outdoor signs that will create a fantastic visual impression and get your company noticed for all the right reasons – MC Signs have you covered. Call us today for a no-obligation quote on 01270 501 501 or use our contact form.
